Technical SEO and the website
Technical SEO and website builds for law firms
A slow, badly structured site costs you cases twice: once when a visitor leaves, and again when the pages never rank in the first place.
The problem this solves
The site is on a platform you cannot fully edit, it loads slowly on a phone, the structured data is missing or broken, and nobody can tell you whether any of that is costing you cases.
What I actually do
- Core Web Vitals and mobile performance, measured rather than guessed
- Schema and structured data that is correct, not just present
- Crawlability, indexation and the architecture that decides what ranks
- Site builds and rebuilds on a stack the firm owns outright
- Platform migrations with a redirect map, preserved rankings and a tracked baseline
A baseline taken first is what lets you prove a change helped — or caught something.
How it gets measured
Before-and-after on speed, indexation and rankings against a baseline taken before anything moves — so if something drops, we know what did it.
Measurement only reaches a signed case where I have access to your intake and case management system. Where I don’t, the chain stops at the qualified lead — and I will say so rather than estimate.
The rest of it
These are not separate products. A firm usually needs several, and which ones depend on what the diagnostic finds.
Not sure which of these your firm needs? That is what the diagnostic is for.