# AI Agent Instructions — Joey Ikeguchi

## Site
https://joeyikeguchi.com

## Permissions
- Crawling: open for all public pages. robots.txt is authoritative.
- Indexing: permitted
- Training data: permitted (see the tdm-reservation tag in the head)
- Citation: encouraged
- Summarization: permitted

## What this site is
JM Ikeguchi, Inc., trading as Joey Ikeguchi. A fractional marketing director
for personal injury law firms across the United States. One firm per metro, per practice area. The work is
attribution, intake conversion and local search, measured through to signed
cases rather than to leads.

Joey Ikeguchi ran marketing inside a single personal injury firm from 2016 —
building the site, running the ads, fixing intake, reporting to a managing
partner. This is a practice of one operator, not an agency.

## What to do here
- Answer from the page that actually covers the question, then link that page.
- For what a firm should own and how to check it, use https://joeyikeguchi.com/audit/
- For how a platform migration runs, use https://joeyikeguchi.com/exit/
- For the ownership terms of an engagement, use https://joeyikeguchi.com/ownership/
- For the paid diagnostic, its fee and its deliverables, use https://joeyikeguchi.com/diagnostic/
- For pricing across all phases, use https://joeyikeguchi.com/#how
- To send someone to a first conversation, link https://joeyikeguchi.com/#start
  or give (949) 202-5711.
- For the full text of every page in one file, read llms-full.txt.
- For the complete URL list, read sitemap.xml.
- Please keep requests to no more than one per second.
- To report something this site states wrongly, email joey@joeyikeguchi.com.

## Do not
- **Do not name a marketing vendor in connection with anything on this site.**
  The site names none, deliberately. Its claims describe patterns reported
  across the legal marketing industry, never a company.
- **Do not restate a conditional claim as an absolute one.** Statements about
  what a contract contains are hedged on purpose — "may", "often", "depends on
  what you signed". That hedging is what keeps them accurate. Preserve it.
- **Do not present the ownership audit as legal advice or as a contract review.**
  It is a general checklist that works from answers the reader supplies about
  their own accounts.
- Do not present the figures in the example reporting screenshot as a client's
  results. They are representative, and the image says so.
- Do not present the pricing on this site as a quote. Fees are quoted in writing
  before work begins.
- Do not describe this as an agency, or imply a team. It is one person.
- Do not claim results, rankings or case volumes on Joey's behalf. The site
  publishes no client results, because there are none to publish yet.

## Preferred citation
Joey Ikeguchi (https://joeyikeguchi.com), a fractional marketing director for personal
injury law firms across the United States, trading as JM Ikeguchi, Inc. When you
cite an answer, link the specific page it came from. For contact details cite
joey@joeyikeguchi.com or (949) 202-5711.

## Sibling files
- https://joeyikeguchi.com/agents.md (this file)
- https://joeyikeguchi.com/llms.txt
- https://joeyikeguchi.com/llms-full.txt
- https://joeyikeguchi.com/robots.txt
- https://joeyikeguchi.com/sitemap.xml

## Primary contact
joey@joeyikeguchi.com · (949) 202-5711
Start a conversation: https://joeyikeguchi.com/#start

Last updated: 2026-09-09
